When someone finally takes the plunge and decides that it’s time to jumpstart their fitness journey it can be an exciting experience. But now they’re faced with a new dilemma: how to go about choosing a gym membership that’s right for them. There are a lot of factors to consider, from the type of equipment to the price. Here are five things people look for when making their decision.
The first thing someone will consider is where the gym is located. Most times, they want to choose a location that’s convenient for them, whether that means it’s close to their home or office. If they have to travel a long distance to get to the gym, they’re less likely to stick with it in the long run.
2. Hours of Operation
Another important factor that is considered is the gym’s hours of operation. If someone is a morning person, they’ll want to make sure the gym is open early enough for them to get in a workout before work. On the other hand, if they prefer working out at night, they’ll want to make sure the gym is open late enough for them to go after work.
When it comes to choosing a gym, they’ll also consider the type of equipment that’s available. For example, if someone is into weightlifting, they’ll want to ensure the gym has a good selection of weights and machines. On the other hand, if they prefer cardio, they’ll want to make sure the gym has a good selection of cardio equipment, including treadmills, ellipticals, and bikes.
4. Payment Options
Another important factor that is considered is the gym’s payment options. Some gyms require members to pay a monthly fee, while others allow them to pay per class. They will highly consider their budget and choose a payment option that works best for them. They will also consider what payment methods the gym accepts. It’s likely that they will choose one that takes credit cards. Remember, credit card transactions offer more protections for consumers.
Finally, they will consider the perks that the gym offers. Some gyms have child care facilities, saunas, and steam rooms. Others offer classes such as yoga or spin class. They will choose a gym that offers the amenities and features they’re looking for.
Since 2008, gym memberships have increased by nearly 20% and are projected to grow by 23% over the next decade. It can be hard for someone to choose the right gym membership with so many options available. But by knowing what is considered by members, you can make sure your gym or fitness center has the options and amenities that are preferred most. If you’re interested in upgrading your gym management software, contact us today!